bb:
notify_me	area_name	string_to_be_returned
	<< eg	user_dialog	user_dialog
		application
		u_cpt
		u_mdl		user_model	u_mdl_thinks
	>>

update_me	<< give past postings as well >>

query	area_name	arg	???
	<< matches "arg	??? ......" on area area_name,
		??? = wildcard
	>>

